Why digital branding is most effective for business?

I know when I have used the word branding everyone thinking about the graphics design work which includes logo design, website design, search engine options (SEO), Social media promotion and marketing materials. Yes, everything is covering in the branding but today I will discuss the digital branding concept with you. 

What is digital branding?

Digital branding is brand engagement with a key focus on communication via the web. A digital branding is what people see on the web especially website, hear from the social marketing, feel means online information regarding your services / product and think about in connection with your name and business.

Today, I have written this post because I had a good discussion with my client who worked in the “online car rental business”. As a recognized branding agency in Ahmedabad, We believe that we need to provide the proper suggestion to them regarding their digital presence or say online presence. I had a few wording with him which is below:

Client – I like my website which is very user friendly and easy for user to navigate or gets proper information. I am getting 200+ visits everyday on my website but I could not receive any booking from my website till date as visitors are preferred to call me for booking. I’m getting a lot’s of business but need to manage everything via website e.g. user can register on the site, they getting the SMS alerts, Manager will getting a notify above the new request, system will automatically send the SMS before 15 min time of booking etc. 

iVory - Okay

Client  - Now a days, I have targeted the big corporate who will join us so business will expand. Now, my problem is started like when I have a meeting with the corporate at that time I can’t pick up the call so I am losing the visitor / client from the website. Today, I had checked the mobile after my meeting and found that I had missed 18 calls and I have tried to called them and found that they have selected other traveler / company so I have lost my business on this day. Can you please suggest the way how can I manage this situation?

iVory – Yes, it’s a shocking news for us because you’re losing your potential business due to less effective digital online presence. We have seen you website it’s a pretty good as well. Can you please give us a small amount of time so we can study why the customer is not preferred to logged in to site?

Client – Please take your time but we need a 100% solutions.

Now, just amazing that they having a good website but they can’t get much more business because the site can’t give a proper feeling to user to register / booking themselves into the site. If you are facing a problem then iVory Digital Branding Agency is the right destination for your entire problem. iVory having a years of experience to create a digital presence for their valuable clients and having a 100% hit ration in success. 

iVory Web Design is a 360º digital branding agency that helps their client to create an engaging experience that builds online internet presence and branding.

Thanks again your time.

iVory Digital Branding Agency 

Responsive Website Design Benefits

What is responsive web design?

Responsive web design is an approach to build the web page that makes use of flexible layouts, images and style sheet. The main objective of responsive web design is to build web pages that detect the visitor's screen resolution and orientation and change the layout accordingly. It means, there is a consistent viewing experience among-st mobile devices and desktop screens.

Why responsive web design?

It's cheaper than creating one or more extra sites for mobile phones and tablets. If you are planning to make your mobile version of the website, it means you need to write a new code for the mobile apps (iPhone, Android and Blackberry), which will cost you a lots of time and money. Expert Webdesign provide you the responsive website design without affecting your current code, which saves your money and time.

Advantage of Responsive Website design

1. Search engine loves responsive website design especially Google.

2. Website user having a good experience when they can see the site from any device. It means you can get more business or better conversions ratio.

3. Its manageable from one place, it means if you update your website it will affected everywhere.

4. it's a future proofed against the arrival of all new digital devices.

iVory Web Design is a 360º digital branding agency that helps their client to create an engaging experience that builds online internet presence and branding.

Thanks again your time.

iVory Digital Branding Agency 

Why Business Cards or Visiting Cards Still Matter in the digital age

Business card can be a best marketing weapon for local business, it is a small identity of your company that can be work anywhere in the world.

The business card is the single most successful marketing tool of all time. It’s simple, yet successful to build a company’s brand. 

Today, the business card is an internationally recognized method of exchanging contact information with each others. We believe that face to face interaction is always best option then doing a digital interaction via Social media or e-mails. When you are ready to leave the meeting or business place, handing the person you have met with a business card reiterate who you are and why you were there. It is something tangible they can carry with them and use when they need it. They will not have to wonder who/ or how do I contact? They have it there in their mind so in future they speak. 

Can Business cards still matter within the digital age, or could they be simply a waste of materials?

Why Business Card design is important?

1. Business Card is not just about your business contact details, it is also a reflection of your company and your brand.

2. Every new business relationship matters – When you are meeting in person, networking with business cards is an easy and affordable approach to reconnecting in the future after your initial meeting.

3. A business card is part of making an initial connection and it says you are serious about your business. It shows you care about the little things. Many times it is the very first time someone is introduced to you and your business, while starting the process of them remembering your name and recognizing your logo etc.

iVory Web Design is a 360º digital graphics design agency that helps their client to create an engaging experience that builds online internet presence and branding.

Thanks again your time.

iVory Digital Branding Agency 

Why branding is so important?

Is good website giving you a good business or sales?

We believe that good website can’t give you a more business or sales e.g. I’m looking for the website design company in Ahmedabad and I found a lot’s of company with the good website with the respective content and portfolio. I can select those companies who having a good branding name or reputation in the Ahmedabad market; it means branding is a key part of every success business.

Logos and branding are so important. In a big part of the world, people cannot read French or English but are great in remembering signs – Karl Lagerfeld

Why branding is so important?

Branding is one of the most crucial aspects of any business; either it is a small business or large business. Your company branding is derived from who you are; who you want to be and how the visitor or clients perceive you to be. The branding creates the “voice” for your company that reflects your company standards and culture. It includes your company logo, website and promotional materials (business card, flyers, email signatures, brochure design,  envelopes, office materials, glass holder, name plates, employee’s cards, and many more).   

iVory Branding & Advertising Agency Ahmedabad 

So what are you waiting for? If you need any help then feel free to visit us at iVory Digital Interactive Agency Ahmedabad