Friday 11 November 2016

e-Commerce Strategy: Powerful Tips to Increase your Sales Online


The e-commerce websites are in business. People use them to buy the products and services they want since with their busy schedule; they aren’t able to buy them or using these online purchasing methods; they can get a hold of things all over the world. It is not just beneficial for the consumers but is also useful for the businesses. Nevertheless, how these firms can increase their sales online?
When you start an e-commerce business, it’s not as complicated as it seemed to be a few years ago. It is why people are looking for online services and stores to sell all kind of stuff. However, with it, arise one problem that most of the sites face and that is attracting the relevant traffic to their site and products.

While people have to face the less traffic issue, it means that there will be lesser or no sales. So what do you think one should do? In such cases, you can start a blog. It’s the best thing which you can do for your e-commerce businesses since it can help you improve your sales. When you create the blog content, you can use the relevant keywords and in this way generate traffic to your website. You can also use blogging to build your brand image and reputation. It is a great source to connect with your audience and increase sales.

Nonetheless, blogging can be a time-consuming process and is an intensive activity. It requires hard work, which isn’t wasted. Nevertheless, here are a few tips that may help your case.

You can read full article at e-Commerce Strategy: Powerful Tips to Increase your Sales Online

Monday 9 May 2016

Essential 10 Tips for a Small Business Website

As a Creative Strategic Website Design Agency, first, we understand the goal of your business website and at this moment, we do not consider any elements of the website. We believe that good design is essential to attract customers and keep them engage for your brand. After 10 years of experience in creative design and development field, we will share our ideas to make a small business website more creative and attractive so that business can make their brand presence effectively and get benefit from it. You should ask Top 5 Questions to Ask Yourself When Building a Business Website. Read more..Essential Tips for a Small Business Website

Kenwood Solutions - Inspection Service provider in Ahmedabad

Last week, we had a meeting with the well-known inspection service provider company – Kenwood Solution Private Limited for digital marketing service. In a meeting, firstly, we have discussed essential elements for a small business website and then discussed the fundamental aspects of “Digital Marketing” which includes: Read more..Digital Marketing – Kenwood Solutions Inspection Service provider Ahmedabad

how to Make Your Website More User Friendly?

When we got a call for Digital Marketing Consulting, we always discuss the usability aspect of the website. It means your website design should be more user-friendly. The most of the website user understand the meaning of user-friendly means top navigation or site navigation and it’s not sufficient for getting good business or lead. The user-friendly website is critical for the success of any business. The good user-friendly website can improve the performance of your website and increase your chances of success in competition, indirectly, it can boost company sales and revenue for your business. Read more..Creative Strategy To Make Your Website More User-Friendly

Friday 1 April 2016

Which e-commerce system is right for my business?

There are few quick questions to ask before looking for the e-commerce system, so you can have a better understanding of your requirement by yourself. Please take a pen and paper and write down appropriate answer against each question, and at the end you can find right answer.



Q1: Are you currently use any CMS or e-commerce system?


Yes, the current CMS or e-commerce system cater your existing requirement or do you want to enhance it or replace it?
No, are you familiar with Website Admin interface or Backend interface?
Yes, it means you can easily understand the process of the e-commerce system otherwise you need to understand the ecommerce system flow.

Q2: How many product and category in your e-commerce system?


Q3: How to define your product attributes?


It’s a most important aspect to understand the product complexity. Let me clarify, in general, some company sell an only shirt, 1 shirt having different criteria e.g. Size, Color and Pattern so when you setup the Shirt in the site, at that time you need to configure the Size, Color and Pattern with the respective prices. It means 1 shirt having a different prices as per its attribute

Sr.
Size
Color
Pattern
Price
1
X
White
Standard
Rs. 1000
2
XL
White
Standard
Rs. 1200
3
XXL
White
Standard
Rs. 1500
4
X
Red
Standard
Rs. 1050
5
XL
Red
Standard
Rs. 1300
6
X
White
Cross
Rs. 1250

Q4: Do you have a knowledge of Payment gateway?


Yes, it’s good.
No, you should understand the payment gateway – Its Connect your online shop to any major payment processor, bank, or card association. It means, it handle the payment process:
-          Your customer inputs credit card information in e-commerce site.
-          The payment gateway secure / encrypts data and sends it securely to your Internet merchant account.
-          The transaction is reviewed for authorization by the customer’s issuing bank.
-          The result is encrypted and sent back through the gateway.
-          You get the results and decide whether or not to fulfil the order.

You can check famous payment gateway e.g. PayPal, 2checkout, Payubiz, Authorize.net and many more


Q5: Do you have a knowledge of shipping gateway?

Yes, it’s good.
No, it’s an integrated shipping providers will allow your customers to get accurate, real-time shipping rates from one or more shipping services.
-          Your customer inputs their address.
-          The shipping gateway check the shipping rates with the different criteria.
-          Your customer select the shipping method and track their order process.

You can check famous shipping gateway e.g. FedEx


Q6: What is your budget for the e-commerce project?


We know when you have planned to design and develop an e-commerce system you have a budget in your mind.

Q7: Will you have team to handle the e-commerce system?


Q8: Do you have any target to sell the product online?


Q9: Do you have online marketing / digital marketing strategies for e-commerce site?


Let’s check your answer with respect to question:


Sr.
Questions
Answer
Point
1
Q1
Yes
1


No
0
2
Q2
Less than 500
1


More than 500
1
3
Q3
Simple
0


Complex
1
4
Q4
Yes
1


No
0
5
Q5
Yes
1


No
0
6
Q6
Less than USD 800
0


Less than 2000
1


More than 2000
1
7
Q7
Yes
1


No
0
8
Q8
Yes
1


No
0
9
Q9
Yes
1


No
0


If your score below the 5 then you should go with the hosted e-commerce solution else you can design and develop your own e-commerce system / self-hosted e-commerce solution.

The hosted e-commerce solution:


The hosted e-commerce solution means we are getting a solution on rent and we need to pay monthly / yearly as per the package. 

The main advantage of hosted e-commerce solution:

1) It’s easy to use
2) They are providing many free layouts of the site
3) Pre-defined functionality
4) For enhancement, they have a plug in and utilities
5) We don’t need to take care for hardware and website security means easy life.

The best example of hosted solution are shopify, bigcommerce, volusion and many more

The self-hosted e-commerce solution:



You can customize it as per your requirement. The best example of self-hosted e-commerce solutions are Magento, PrestaShop, WooCommerce and many more.

Wednesday 6 January 2016

Creative Website Design for e-Cig Santa Ana, CA

Today, we are discussing creative website design concept for  e-Cig Santa Ana, CA. 

Website Design Requirement:

  • They want classical or say mordern #websitedesign concept
  • They want a creative banner with proper messages which highlight their product information 
  • They want a listing of their product on the homepage represented by product pics rather than lengthy text.
  • They want a highlight their event, videos and social media presence 
  • They also need a proper social media setup for their firm.
  • The website design must be responsive.
We have started work upon the design and create a creative website design which includes:

Creative Header:

1) We have highlight the logo, phone number and sign in button on 1st part
2) We have designed creative menu with old style


Creative Banner:

1) Title - Product Title
2) Description - Product details
3) Read More - Call to Action to specific product page


Creative Product Page

We have created a 2nd page with the product listing with call to action.


Website Information

We have highlighted:
1) Event Information 
2) Video 
3) Social Media Page
4) Retailer form


Creative Website Design for e-Cig


If you are interested in having a creative website design for your Company, then please contact Creative Website Design Agency in Ahmedabad. We would be pleased to work with you on your digital success.

Wednesday 7 October 2015

Creative Logo Design for Vehicle Customization Company Ahmedabad

Article Reference: Creative Logo Design Agency in Ahmedabad

Logos and branding are so important. In a big part of the world, people cannot read French or English but are great in remembering signs – Karl Lagerfeld


In starting of the creative logo design process, iVory following the clients’ thoughts about their business process, and then spends a valuable time to understand the clients business model and process. Based on the discussion and understanding, we will prepare the prototype for logo design as we believed that logo is not just a text, icon, symbol or images. The logo is a brand identity for the company, so during a logo design process we will constantly communication with the client regarding feedbacks, suggestion or improvements on the logo design ideas. We believe that logo is an expression of the company value, identity and culture.
Today, we are discussing creative logo design concepts for a vehicle customization company in Ahmedabad, Gujarat. We have discussed the logo design concept with the client and started our research on vehicle manufacturing company logo design in Ahmedabad, Gujarat. There are over a few well-known vehicle customization company in the Gujarat area which have a little digital presence.
We have a few questions for you before starting discussions on a creative logo design for your company or organization.
  • Is your company name reflecting your business process?
  • Do you have any color and font preferences for your company logo?
  • Do you need any symbolic form in logo design?
  • Do you have a company tag line?
We have discussed below points with our client for their company logo design concept.
  • They want to design a symbol which reflects their company name.
  • They need a god symbol presence in the logo.
  • They have a color preference, Yellow in gold shade and dark gray.
  • They don’t have an idea for the font style.
  • They don’t have a tag line, but they have an idea what they need.
We have started working upon the creative logo design process and delivered a creative logo for their company.

If you are interested in having a creative logo design for your Company or Organization, then please contact iVory Logo Design agency in Ahmedabad.

We have completed entire branding project for a Vehicle customization company. You can check Vehicle Branding Case Study.